As the crypto industry shows signs of revival in June 2025, new blockchain projects and cryptocurrency presales are becoming increasingly relevant topics for investors and analysts. Market participants are paying close attention to the launch of tokens by blockchain startups because they want to stay ahead of trends and get involved in promising cryptocurrency projects at the earliest stage.

One of the most notable examples is the recently concluded Solaxy presale. During the event, the startup attracted over $58 million in investments in just a few weeks. This is notable given the current stress on the crypto market. This stunning success marks the rapid growth of interest in startups working at the intersection of Web3 technologies.

Our article aims to explain what cryptocurrency presales are, which Launchpad platforms are currently the most popular, and how ordinary investors can participate in token launches. We will examine key trends, analyze successful cases, and provide advice on evaluating investment opportunities in new blockchain projects.

What are Blockchain Projects and Presales?

Blockchain projects are technological initiatives that use distributed ledgers and decentralized platforms to create new financial, social, and infrastructure solutions. They form the basis of Web3, opening up opportunities for innovation in the blockchain ecosystem, including DeFi and NFT projects, as well as gamified applications and metaverses.

Cryptocurrency presales, also known as token sales, are an early stage of attracting crypto investments. During this stage, project tokens are sold before they are listed on cryptocurrency exchanges. This mechanism allows project creators to raise capital and enables investors to purchase assets at a reduced price, often with additional bonuses.

The popularity of presales can be explained by their potential profitability. Early entry allows investors to secure profits, often immediately, after tokens are released to the market.

Blockchain Project Trends in 2025

New projects are increasingly combining cutting-edge approaches from related fields, such as artificial intelligence, gamification, and social ownership models. The integration of AI and blockchain technology is one of the main trends. Projects such as Virtual Protocol use neural networks to generate unique digital objects and manage user interaction in the NFT environment. AI also assists with trading automation, risk management, and user behavior analytics.

Another notable trend is second-layer networks that aim to solve blockchain scalability issues. Solaxy, for example, creates infrastructure for integrating second-layer (Layer 2) tokens and zero-knowledge (zk) technologies on top of Ethereum and Solana. It offers faster and cheaper transaction processing without compromising decentralization.

Decentralized finance (DeFi) projects continue to gain popularity by developing platforms for exchange, lending, and asset management that eliminate intermediaries. Successful examples this year inсlude:

• Drift Protocol v2, a decentralized derivatives platform based on Solana with an intuitive user experience and deep liquidity;
• Ethena is a project with an innovative stablecoin, USDe, which is backed by a delta-hedged position.
• Sablier Finance is a solution for real-time streaming payments used for Web3 salaries and DAO management.

NFT projects, especially those incorporating gamification and AI, remain relevant. Among the most notable are:

• Parallel Colony, a sci-fi NFT game with a tokenized economy and PvP mode;
• Forgotten Playland is a mini-game project with NFT objects that has attracted a Web2 gaming audience.
• AI Arena is a blockchain arena where NFT characters are trained by neural networks and fight each other.

Meanwhile, there is a growing interest in technologies that expand user control over data, digital identity, and privacy. Some of the most notable projects of 2025 inсlude:

• Lit Protocol v3, a decentralized network compatible with IPFS, Arweave, and Ethereum for managing data access (a major updаte has been released);
• Polygon ID is a zero-knowledge technology-based solution for identity verification that does not disclose personal data. New implementation cases have been presented.

How do presales work, and why are they important?

Cryptocurrency presales are a key stage in blockchain startup development, enabling them to attract funding before their tokens are listed on cryptocurrency exchanges. Presales are usually structured in two main stages:

1. Private Sale: A closed sale for venture funds, business angels, and large investors. This stage comes first, long before public announcements. Participants receive tokens at a minimum price, usually with vesting.
2. Public Sale: An open sale for a wide audience conducted through Launchpad platforms or on official project websites. This stage typically occurs closer to the product launch or token listing and involves active marketing.

Sometimes intermediate sub-stages (Seed, Strategic, and Community) are distinguished between these phases, but most projects adhere to a two-tier model: first, private investment; then, a public sale.

The community plays a key role in the presale’s success. Activity on social media platforms like X, Telegram, and Discord enables you to cultivate a dedicated following of supporters who will not only purchase tokens, but also engage in testnets, DAO voting, and project promotion. A notable example is the Solaxy presale, which raised millions in a matter of days thanks to robust marketing, an engaged community, and collaborations with the Solana Foundation and several Web3 funds.

Key Projects of 2025

Solaxy

is one of the most talked-about startups of the year. Solaxy is a second-layer network built on zk-technology that focuses on scaling Ethereum and Solana. The project aims to reduce transaction costs and increase throughput without compromising decentralization. In the early stages, the team raised an impressive $58.16 million, making Solaxy’s presale the largest token sale of 2025.

Virtuals Protocol

is an innovative project at the intersection of AI and blockchain. It offers AI engines for generating NFTs, metaverses, and gaming assets. Each NFT receives a dynamically trained behavior model, which is especially valuable for Web3 games and marketing campaigns, making Virtuals Protocol unique. Virtuals raised over $9 million in its public sale.

Ethena

Ethena offers a stablecoin, USDe, managed by an algorithm that uses derivative strategies to hedge volatility. It is one of the most ambitious DeFi projects, taking new approaches to stability and capital efficiency.

Parallel Colony and Forgotten Playland

In the NFT and blockchain gaming category, projects that combine game mechanics, digital asset ownership, and tokenized economies are particularly notable. Parallel Colony offers an enhanced sci-fi PvP world with NFT characters, and Forgotten Playland offers mini-games with Play-to-Earn elements and a full Web3 infrastructure.

The success of these initiatives is due to the following common factors:

• a focus on innovation, including the use of Web3 technologies, AI, and gamification;
• an emphasis on scalability and user experience;
• well-thought-out tokenomics and transparent communication are also key.

How to Participate in Presales

Participating in presales gives you access to the early stages of a crypto project’s development when the token price is low and the potential returns are high. However, the process requires an understanding of the stages, tools, and risks involved.

Steps for investors:

1. sеlect a project. Familiarize yourself with its concept, white paper, and roadmap. Ensure that the project addresses a real problem in its niche, has a technological foundation, and offers unique advantages. Study the tokenomics; understanding token distribution and vesting conditions reduces the risk of speculation. Gather information about the team using LinkedIn, GitHub, and X to help you avoid fraudulent projects.
2. Register on the platform. You can register on Launchpad platforms or on the official project website. In most cases, Know Your Customer (KYC) verification will be required in accordance with regulatory standards.
3. Connect your wallet. Popular Web3 wallets, such as MetaMask, Trust Wallet, and WalletConnect, are commonly used.
4. Participate in the sale. After the purchase window opens, sеlect the number of tokens you want to purchase and confirm the transaction.

Popular platforms for presales:

• Binance Launchpool is the largest centralized platform with a high level of trust.
• Polkastarter is a decentralized launchpad for cross-chain projects.
• Seedify is a rapidly developing launchpad that specializes in GameFi and NFT projects.
• PinkSale, DAO Maker, and Camelot are designed for niche, decentralized launches.

The main risks of participating in presales:

• Token illiquidity. The price may not reach the presale level after listing.
• Scams and rug pulls. Some projects disappear after raising funds.
• Regulatory risks. Participating in presales may violate local laws in some countries.
• FOMO. Hype can lead to inflated valuations that aren’t supported by real metrics.

Prospects and Risks of New Blockchain Projects

New blockchain projects play a crucial role in shaping the future of the crypto industry. Analysts at Messari and BeInCrypto predict that the total market capitalization of cryptocurrencies could reach $3.7 trillion by 2030, assuming the current pace of adoption and institutional interest continues. Launching tokens through presales allows projects to quickly build liquidity and community before entering the market. Furthermore, listing on major exchanges such as Binance, Coinbase, and OKX can significantly increase a token’s growth potential. For instance, projects launched on Binance in the first half of 2025 experienced an average growth rate of up to 460% within the first month of listing.

CoinDesk analysts report that investors are shifting their focus from “trendy” projects to sustainable business models and real technologies. BeInCrypto notes that investors have become more cautious in 2025; there is growing demand for audits, KYC, and transparent token distribution mechanisms.

Experts consider the following to be the main risks of new crypto projects:

• Regulatory pressure: In 2025, regulations tightened in the US, EU, and Singapore. Lawmakers introduced requirements for presale transparency and token taxation.
• Competition: Thousands of blockchain startups enter the market every year. Those who offer real value, not just hype, will prevail.
• Fraudulent projects: Despite the market’s growing maturity, scams and rug pulls remain a significant threat.

Conclusion

Cryptocurrency presales and new blockchain projects in 2025 have become a powerful driver of development in the entire crypto industry. Against the backdrop of technological breakthroughs, AI integration, and growing interest in second-tier tokens, decentralized finance (DeFi) projects, and non-fungible token (NFT) platforms, the market is experiencing a new round of expansion.

Successful token sales demonstrate that a well-designed launch strategy can attract tens of millions of dollars before going public. The future of the cryptocurrency market will be shaped right here, in the startups, protocols, and decentralized platforms undergoing presales today that may become the new leaders of Web3 tomorrow.

Thank you for your attention. Invest safely and profitably!

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FAQ

What is a presale in cryptocurrency?

It is the initial stage of financing a crypto project, during which tokens are offered to investors before being listed on exchanges to attract startup capital. Presales usually provide an opportunity to purchase assets at a reduced price.

How to choose a promising blockchain project?

Taking a thoughtful approach to choosing a startup can significantly increase the chances of a successful investment in cryptocurrencies. Consider the project’s concept, its applicability in the real world, the team, market potential, and community activity.

What risks are associated with presales?

The main risks are scams, rug pulls, illiquid tokens after release, regulatory restrictions in the investor’s jurisdiction, and high volatility.

Which platforms should be used for presales?

The most popular ones are Binance Launchpool, Polkastarter, Seedify, TrustPad, CoinList, DAO Maker, and Camelot.

Why has Solaxy attracted so much attention?

Solaxy has gained prominence thanks to its innovative solution to the scalability problem through a second-layer network for Ethereum and Solana, as well as support from large funds, partnerships with ecosystems, effective marketing, and a transparent presale that attracted over $58 million in investments.